![]() ![]() As we highlighted in a previous post, any time you create content that is more useful and understandable to users, Google would favour it immensely.Īnchor links are more likely to show up on Search Engine Results Pages (SERPs), giving you another line of text for your organic search engine listing allowing users to see more of your writing that you didn’t include in your meta description, keyword or title.Įnabling users to shortcut directly to specific text will decrease your average session duration on your website. Your anchor links allow Google and other search engines to understand better the context of your page of content. In time you’ll be organically growing a loyal readership, who will then hopefully turn into leads, and then into customers.” – “A great UX will not only attract readers to your blog, but it will allow readers to develop a relationship with you. Thus, drastically improving your websites UX. Having anchor links allows readers to easily access the information they need by jumping straight to the text. We jump right out of that website and find another link that gives us the answer quicker. This puts off a lot of readers, and we’ve all done it. ![]() We’ve all been there, and we can see on the front page of Google that an article has the information we are looking for, then when we click on the link, we can’t find the text anywhere as it’s lost in a 4000-word post. Having a great UX for your website is critical to achieving visitors. The overall objective is to boost the user experience (UX) of your website, and anchor links enable precisely that. ![]() There are many reasons for using anchor links. Manually Create different page anchor linksĪnchor Links, otherwise known as jump menu links, are links that act as shortcuts enabling readers to jump to a specific section in a text.That’s when you create anchor links in WordPress to help. It is vital that with such long articles, readers are given an enjoyable user experience (UX). If you’re looking at how to create anchor links in WordPress blog posts, then you’ve come to the right place.įollowing our post: How to create a pillar content marketing strategy, we established that your pillar content needs to be a minimum of 4000 words. ![]()
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